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About P.O.S. Japanese parent company of Hygge watches

In Danish, hygge (pronounced "HUE-gah") translates to 'enjoying the simple pleasures'.
P.O.S., the Japanese family owned and operated manufacturers of Hygge watches have developed this range of stylish timepieces with the hygge lifestyle in mind.
Founded in Japan 1949 by Ryoji Sato, the company (originally named Yukosha) quickly earned an excellent reputation as a major dial manufacturer, supplying renowned Japanese and Swiss brands.

After its reestablishment in 1987, the company was renamed P.O.S. Co., Ltd. and began to import and promote Scandinavian brands into the Japanese market. In the meantime, Yoshimasa Sato, older son of Ryoji Sato, took inspiration from the prestigious history of the company to launch a new timepiece brand Hygge, a collection expressing P.O.S.'s passion for Scandinavian design combined with its excellent reputation for watchmaking.
Creativity is the starting point of all Hygge watches, which has fostered a natural culture of innovative design , underpinned by the company's excellent reputation in watch dial manufacturing.

When you buy a Hygge watch, from Japanese family company POS you can relax, assured that you have bought a quality fashion watch.

Pentagon Design

Pentagon Design, founded in 1996, is one of the leading Nordic design agencies. The designer’s team creates holistic concepts resulting in user-driven products, packaging, spaces, services and brand experiences that generate delight for consumers and value for their costumers. Believing in clarity, quality and creativity, their mission is to reinvent the everyday design.



"We believe that good design starts with positivity. We will never design for awards or competitions but solely for the consumers. However, the international and domestic industry recognitions we have received, confirm that we are good at what we do. And that, of course, makes us proud and happy."

Mats Lönngren, designer for Hygge watches

Finnish concept designer currently based in Helsinki, Mats Lönngren graduated in 2010 with a Master of Arts degree at Aalto University School of Art, Design and Architecture. With a strong background in product and conceptual design, Mats Lönngren has worked with several organizations, including Nokia, KONE and SNCF, and is now committing his design creativity to writing a new chapter of Hygge and watch design.


"My key approach to design is to look at a design problem from a holistic perspective, where the overall concept down to each detail, form one solution. I believe that products, and their related touch points, are connected experiences that require designing them with a clear vision in mind. With Hygge, I have focused on creating timepieces in which the main functional and characteristic element is the display, and all other details are carefully defined to enhance its visibility"

Major W. M. Tse, designer for Hygge watches

Hong Kong born British designer, Major W.M. Tse graduated in 1984 from the Hong Kong Polytechnic University with a degree in Product Design. In the early days of his career, his innovative designer talent was quickly recognized by several awards, including the 1st prize in the Hong Kong watch & clock design competition (1989,1990 & 1991). He was also granted Member of the Chartered Society of Designers (UK) in 1989 and International Member of the Industrial Designers Society of America (USA) in 1991. Since then, he has been designing and producing watches bearing worldwide known brands including Mercedes Benz, Lanvin, Porsche, Charles Jourdan, and more. For his collaboration with P.O.S., Major W.M. Tse has devoted all his talents to give a unique minimalism design to the HYGGE watches.


"Everything on earth should not exist nor appear more than it needs to be. Therefore, I would like to make my creations barely minimum, minimal and generally quiet there for being appreciated."

Your guarantee and Warranty

Hygge watches are guaranteed 2 years from the date of purchase against any manufacturing defect or functional failure. We can however only provide this guarantee if the product has been purchased through one of our approved stockists and proof of purchase is provided.


For a list of approved stockists and information regarding our local customer support please see our Contact page.